Sales enablement is a crucial aspect of any business, and as we move into 2023, it's more important than ever to have the right tools at your disposal. Here are some of the best sales enablement tools that you should consider using this year:
- Salesforce: This is one of the most popular CRM systems on the market and is widely used by sales teams of all sizes. Salesforce has recently added new features such as Einstein AI, which helps sales reps prioritize leads, and the Sales Cloud Einstein, which helps reps forecast deals and close them faster.
- Outreach: This platform is designed to help sales teams automate their outbound email campaigns and track their progress. Outreach also allows teams to personalize their messages and optimize their follow-up strategy.
- SalesLoft: This platform is focused on helping sales teams build stronger relationships with their customers. SalesLoft includes features such as email tracking, call recording, and lead scoring to help reps prioritize their outreach efforts.
- ClearSlide: This platform is designed to help sales teams create more engaging and interactive sales presentations. ClearSlide includes features such as live video conferencing, screen sharing, and real-time analytics to help reps close more deals.
- ToutApp: This sales automation platform is designed to help sales reps streamline their workflows and increase productivity. ToutApp includes features such as email tracking, automated follow-up, and real-time analytics to help reps improve their outreach efforts.
- Freshsales: A CRM system that helps sales teams manage their leads, contacts, and deals. Freshsales has a modern user interface, AI-based lead scoring, and email tracking features, ideal for small and medium-sized businesses.
- Zoho CRM: A comprehensive CRM platform that includes sales automation, marketing automation, and customer support features. Zoho CRM also includes a mobile app, which allows reps to access their data and manage their sales activities while on the go.
- Copper: This CRM platform is designed specifically for G Suite users. Copper includes features such as email tracking, calendar syncing, and lead scoring to help reps prioritize their outreach efforts.
- Chorus.ai: This platform is designed to help sales teams improve the effectiveness of their calls and meetings. Chorus.ai uses AI to transcribe and analyze conversations, providing reps with actionable insights and coaching tips to help them improve their performance.
As we move into 2023, it's important to keep an eye out for newer companies and platforms that are entering the market. These newer companies may offer unique features or pricing plans that could be a better fit for your team. Ultimately, the best sales enablement tool for your team will depend on your specific needs and goals. It's important to evaluate and test different tools before making a decision.